OnlineSpin: Termination Is Hard, But Avoidance Is Destructive

Last week Max wrote "What Makes A Great Strategy Offsite? Customers." Paula Lynn wrote in response, "Super! Getting the consumers involved not only allows you to see what the purchasing powers want, but they can express what your employees have to muzzle. Annabelle Hoffman wrote, "Max, as usual, a great spin. This tale is nothing new. Customers are your partners. And are responsible for your wins and losses. SO YES build close relationships and yes keep the timing close to the strategy meeting. AS the ideas become weak & diluted as time slip by, Early Involvement is the KEY. I have had great success when I as the customer was informed of slow production opportunities...."

Friday, September 5, 2008 Termination Is Hard, But Avoidance Is Destructive By Max Kalehoff Terminating relationships is hard -- especially when it's an employee. But termination-avoidance is one of the greatest risks that can hold a company back. I'm not an expert on protocol; there are countless lawyers and human-resources experts for that. However, when it comes to fuzzy situations where employee performance is mediocre or questionable, my sense is that companies wait too long to act. The reality of separating from an employee too often is swept under the rug. And that's bad. It ensures those at-risk employees' functions, teams and overall companies run at subpar levels. It breeds mediocrity and creates bad precedent. It forces others to compensate and poisons morale. It looks bad to outsiders and deflates enterprise value. Failing to terminate promptly is hard, but lingering is downright unhealthy. Situations can become like cancer. But a company that fails to terminate an employee, when called for, is also doing that at-risk employee a great disservice. It sustains an unhealthy situation and hampers change and growth. It makes the inevitable all the more painful when the inevitable happens. It prevents that employee from being open to more compatible opportunities, where happiness and blossoming are more likely. Termination avoidance can even be disrespectful, because it equates to precious lost time. So when is the right time to terminate, in such gray situations? Again, I'm not advising on legal grounds. It's imperative to follow company procedures, be compassionate and try to correct an at-risk employee. But my sense is that a manager's intuition is more often right than wrong. When intuition dictates, it's critical to listen closely, initiate serious evaluation, and be prepared to act quickly. In case you were wondering, this column was inspired by several situations I've witnessed over the years. We've all seen or been involved in them, and they're unpleasant to the think about. Discussing them doesn't make you popular or jolly. But as tough as they are, it's far better to confront them head-on. Post your response to the public Online SPIN blog. See what others are saying on the Online SPIN blog. Max Kalehoff is vice president of marketing for Clickable, a search-marketing solution for small and mid-size businesses. He also writes AttentionMax.com Online Spin for Friday, September 5, 2008: http://blogs.mediapost.com/spin/?p=1380

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